Privacy Policy

Effective date: 2015-12-29
Website: https://www.west-coaster.com/
Email for privacy inquiries: support@west-coaster.com

1. Introduction

West Coaster (“we”, “us”, or “our”) operates https://www.west-coaster.com/ (the “Site”). This Privacy Policy explains what personal information we collect, how we use it, who we share it with, and your rights regarding your personal information. We operate from California, USA.

2. Information We Collect

We collect personal information that you voluntarily provide when you interact with the Site, including:

  • Email address (when you sign up for our newsletter).
  • Optional profile fields you choose to submit (e.g., name, preferences).

We do not collect payment information on this Site. We do not intentionally collect personal information from children under 13.

3. How We Use Your Information

We use the information you provide for these purposes only:

  • To send the newsletter and other communications you sign up for.
  • To manage your subscription (confirmations, unsubscribe processing).
  • To improve the Site and perform analytics (if analytics tools are enabled).

We will not use your email address for other marketing without your additional consent.

4. Mailer & Third-Party Processors

We use MailerLite to deliver newsletters and manage mailing lists. MailerLite acts as a data processor on our behalf; MailerLite provides a Data Processing Addendum (DPA) and privacy practices that govern their handling of personal data. You can review MailerLite’s privacy information and DPA on their site. 

5. Sharing & Selling Data

We do not sell or share your personal information for third-party marketing purposes. We may disclose information to service providers who process data on our behalf (e.g., email delivery, hosting, analytics) under contractual obligations to protect your data.

California residents: under California law you have rights related to sale/sharing of personal information (see Section 8). If we change our practices regarding sale/sharing, we will update this Policy accordingly. 

6. Cookies & Tracking Technologies

We and our service providers may use cookies and similar technologies for site functionality and analytics. If we deploy non-essential cookies (for analytics, advertising, or behavioral tracking), we will disclose this and obtain any required consent for visitors in jurisdictions that require it (for example, EU/UK). For general guidance on cookie consent and best practices, see authoritative guidance such as the UK ICO. 

7. Email Practices & CAN-SPAM Compliance

All marketing emails include a clear unsubscribe link and our contact information. We honor unsubscribe requests promptly and comply with U.S. email law (CAN-SPAM). See the FTC’s CAN-SPAM guidance for details. 

8. California Privacy Rights (CCPA/CPRA)

If you are a California resident, you may have rights under California privacy laws (CCPA/CPRA), including rights to: request access to personal information we hold, request deletion, and opt-out of sale or sharing of personal information. To exercise these rights or for questions, contact us at support@west-coaster.com. We will respond in accordance with applicable law. (Currently, we do not sell personal information.) 

9. Data Retention & Security

We retain personal information only as long as necessary to provide the services for which it was collected or to meet legal obligations. We use reasonable administrative, technical and physical safeguards (e.g., HTTPS/TLS in transit, access controls) to protect personal information. No system is completely secure; if a breach occurs we will follow legal notification requirements.

10. Children

The Site is not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe we have collected personal information of a child under 13, contact us and we will promptly delete it.

11. Your Choices & How to Contact Us

  • Email preferences / unsubscribe: Every newsletter includes an unsubscribe link; you may also email support@west-coaster.com to request removal.
  • California consumer requests: Send requests to support@west-coaster.com; include “California Privacy Request” in the subject and provide enough information to verify identity. 

12. Changes to This Policy

We may update this Policy. We will post the revised policy with the updated effective date on the Site.

12/29/2015